GCC Brandmark

The culmination of the first stage of our journey saw Chopard create a ‘Green Carpet Collection' of high jewellery launched in May at the Cannes Film Festival with Fairmined Gold from the South American mines and fully certified RJC diamonds

Together with the Green Carpet Challenge and the Alliance for Responsible Mining, Chopard have launched their journey into sustainable luxury with the creation of two Green Carpet Challenge pieces. Hand crafted in Chopard’s workshops, the exquisite bracelet and earring set have been made with Fairmined gold and responsibly sourced diamonds, sourced to RJC standards by the IGC Group. Launched at the Cannes Film Festival 2013, this striking initiative will help transform the lives of artisanal and small scale gold miners in South America and protect the natural resources and wildlife they depend on.

In September 2013 at the Venice Film Festival, Chopard and the Green Carpet Challenge launched the second step on The Journey – a stunning Fairmined and responsibly sourced gold and diamond necklace.

For more on our collaboration with Chopard, please click here