JULIANNE MOORE LAUNCHES ANOTHER MILESTONE IN CHOPARD’S JOURNEY TO SUSTAINABLE LUXURY

Chopard

Chopard’s Green Carpet Collection adds new ethically sourced gemstone story as the Ocean Blue Paraiba Tourmaline sparkles on the Cannes 2018 red carpet

Beautifully designed by Caroline Scheufele in collaboration with Julianne Moore, friend of Chopard and a long-term supporter of its Journey to Sustainable Luxury, the necklace represents the latest commitment of the Maison to tackle the difficult task of sourcing responsible materials for luxury jewellery.

The Oscar-winning actor worked closely with Caroline Scheufele, Co-President and Artistic Director of Chopard, to collaborate on the design of the creation: an exquisite necklace, made from 18-carat white ethical gold certified “Fairmined”, set with round and oval-shaped diamonds from RJC certified suppliers, with a spectacular detachable pendant featuring the beautiful triangular-cut Paraiba tourmaline gem.

As she visited Chopard’s workshop in Geneva to see how the unique pieces were crafted, Julianne Moore commented: “I have been supporting Chopard for a very long time and am so proud of what they have achieved with their Journey to Sustainable Luxury. I was lucky enough to be with them at Baselworld this year when they announced their commitment to 100% ethical gold, which is just incredible. Knowing that the stones and the gold have been responsibly sourced makes the experience beyond incredible. Continuing to work with a pioneer like Caroline Scheufele is such a luxury for me. Her passion and drive are what makes this happen. She decided to do things differently and every year she achieves more – I am honoured to walk the red carpet wearing jewellery with such a beautiful story.”

Caroline Scheufele, Co-President and Artistic Director of Chopard added: “This has been a landmark year for us so far. We are so proud of what we have achieved with our Journey to Sustainable Luxury – it has been challenging at times, but the results are so worth it. Chopard is defined by true luxury and today this means knowing where the precious materials in our jewellery come from. I am particularly excited to have found responsibly sourced Paraiba tourmaline, as it is one my favorite stones. To me its blue-green shades, evoke the paradisiacal oceans which are so important for us to preserve.”

This necklace, the first piece of the capsule collection, debuted on the famous red carpet at the Cannes Film Festival and was worn by Julianne Moore.

After announcing at Baselword 2018 its commitment to use 100% ethical gold for its watch and jewellery products, Chopard continues to drive the luxury jewellery industry forward as it launches its first responsibly sourced Paraiba tourmaline in its Green Carpet collection.

THE PARAIBA TOURMALINE JOINS THE GREEN CARPET COLLECTION

Chopard announced the next milestone in its Journey to Sustainable Luxury, as it unveiled a beautiful new addition to its Green Carpet Collection – an exquisite necklace, showcasing a beautiful and rare neon blue-green Paraiba tourmaline. This 34.63 carat gemstone was responsibly sourced from a mine in the Mavuco-Chalaua region of Mozambique, which was assessed against Eco-Age’s Green Carpet Challenge (GCC) Principles of Sustainable Excellence and the Chopard Supplier Code of Conduct covering governance, social welfare and environmental protection. This new announcement is the latest in Chopard’s raw materials programme which has seen the Maison constantly work to introduce responsible materials to its collections. To date Chopard has worked with Aurora Opals, Gemfields Emeralds and diamonds from RJC certified suppliers.

Eco-Age – experts in sustainable mining practices and Chopard’s partner in developing the Journey to Sustainable Luxury – used its GCC Principles of Sustainable Excellence to assess every stage of the supply chain from the original mining site in Mozambique, to Chopard’s workshops in Geneva.

The GCC Criteria covers aspects such as environmental impacts as well as assessment of labour and human rights management.

Read more about the Journey to Sustainable Luxury here