By Sarah London

BY SARAH LONDON has been awarded the Eco-Age brandmark in recognition of the creation of high-quality, natural and Soil Association-certified organic beauty products, many of which are recognised by The Vegan Society and Cruelty Free International. BY SARAH LONDON has a bold and empowering mission of bringing greater clarity, authenticity and simplicity to skincare.

Sarah and Lauren, the founding sisters of BY SARAH LONDON, are on a mission to empower you to live a more conscious life. Through Lauren’s recovery from Leukaemia in 2012, they searched for skincare products that were gentle and nourishing for sensitive skin, but what they found was products and brands that use ingredients for the benefit of shelf life as opposed to benefiting your skin.


BY SARAH LONDON formulates and creates products from organic, plant-based ingredients, which are kind to skin and planet and is committed to minimising its environmental footprint through recycling and upcycling schemes. All products detail a full ingredient list on the front label and BY SARAH LONDON is certified cruelty free with Cruelty Free International – you’ll spot the Leaping Bunny on their label too!. Natural beauty at it’s best.

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